IFA Hotels and Resorts launches property subsidiary

04/08/2006 | Staff Report, Gulf News

Dubai: IFA Hotels and Resorts yesterday launched IFA Properties, its subsidiary to focus on property sales, property consulting and property investment management to both commercial developers and individual buyers.

IFA Properties will provide a turnkey solutions by offering external sales and marketing services for developers seeking access to international exposure and strategic positioning.

For consumers, it will provide a one-stop-shop to individuals seeking to invest and purchase properties around the world, supported by a full suite of real estate advice on each market.

In addition to IFA's existing developments, the company will also sell properties on behalf of other developments outside of the existing portfolio.

Werner Burger, President and COO of IFA HR, said: "With over Dh1 billion of international sales in 2005, it is a natural progression to diversify our company based on client needs and the growing property market."

"Following the launch of each of our successful sales and marketing campaigns, we have seen considerable demand to provide these services to other developers, and therefore we are primarily looking at international projects on a selective basis for which IFA Properties can offer their services.

"Locally, IFA Properties will primarily focus on individual investors where we have seen demand from our clients to purchase other upmarket homes beyond our existing portfolio," Werner Burger said.